Reebok International Ltd.

Reebok, a US sports equiptment and apparel retailer, needed a new brand direction: one that was modern, gender-inclusive
and represented a foward-looking vision while maintaining the feel of experienced and product quality.

Reebok International Ltd.

Storefront concept.
External branding.

Reebok International Ltd.

Storefront concept.
Internal branding.

Reebok Multi-sport Snakegrip Logo

Branding for Reebok's Snakegrip
coating technology for Hockey and Lacrosse.

Reebok BlisterGrip Logo

Branding for Reebok's BlisterGrip
coating technology for Lacrosse shafts.

Reebok Smoothgrip Logo

Branding for Reebok's Smoothgrip
coating technology for Lacrosse shafts.

Reebok TLS Logo

Branding for Reebok Baseball "Threaded Locking System."
The technology ensures that the baseball bat handle and shaft fit securely together.

Ulysses Press

Ulysses Press, a publisher of hard to come by books for targeted niche groups,
wanted an updated brand image that was as individual as the titles it publishes.

Old Fashioned Milk Paint: SafePaint Logo

Branding for a line of milk-based wall paint
that is environmentally-friendly.

Progress Software: Smartsummit 2000 Logo

Logo for a global conference
on collaboration through interconnectivity.

Mucho Gusto

Mucho Gusto, a web site specializing in recipes for Neuvo Cuban Cusine
and intimate party catering, needed an updated logo to go along with the launch of its redesigned site.

State Colleges of Massachusetts

Branding for the Massachusetts State College system
highlighting the benefit of the nine instituions of higher learing.

Greenpeace Rebrand BP Campaign

Design entry for the Greenpeace rebrand BP campaign
using a satirical logo for environmental awarness.